Hackensack Meridian Health is comprised of 17 hospitals throughout New Jersey. The HMH network needed to raise awareness of their cancer services, which are provided at 6 of their campuses. Five of the 6 campuses are located in South Jersey area, and are known for their care and local expertise. The sixth campus, located in Northern New Jersey, is home to the John Theurer Cancer Center, known for science and innovation, nationally. 

Six+One was challenged with developing a unified brand campaign, touting the advanced treatments available and hospital network approach of treating the mind, body and spirit, all while at the forefront of cancer research and development.