Six+One

Client

UNBUZZD

Cutting-Edge Science Meets Playful Aesthetics

A Little Background

unbuzzd is not just a new beverage, it’s a brand-spanking-new category of beverage. Formulated with clinically proven ingredients that help your body process alcohol faster, unbuzzd lets you tell your buzz to “buzz off!” and get sober faster.

The Mission

Create a relatable-cheeky brand platform and a “buzz” worthy visual identity that catches people off guard and promises a refreshingly clear state of mind.

A Little Background

The Mission

Create a relatable-cheeky brand platform and a “buzz” worthy visual identity that catches people off guard and promises a refreshingly clear state of mind.

The Insight

A drink or two is fun. Getting a good buzz is fun. What’s not fun is realizing you need to do something that requires mental clarity (like giving a touchingly funny wedding speech), and having to wait hours for that buzz to wear off.

That’s why we positioned unbuzzd to be your funny wingman who comes in to save the day. With unbuzzd, after you drink responsibly, you can drink refreshingly.

Every branding touchpoint - from fonts, to headlines, to hyper-saturated colors, to hilarious back-of-can copy - carries our playful, relatable personality. Even our flavor names promise a better, fresher, more sober version of you.